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You are here: Home / Other / Would you try Bovril Wine?

Would you try Bovril Wine?

June 29, 2020 by John Gorevan Leave a Comment

In the National Guardian in January of 1890, we see a small article that mentions Bovril wine. Bovril was heavily advertised in the National Guardian and other publications at the time, but I wasn’t aware that they created a wine. Here is the article:

The organ of the Permissive Bill Association, The Reformer , “has no quarrel” with Bovril, but it damns “bovril wine,” the new preparation, because – horror of horrors! – it contains “selected port wine and other ingredients.” This is hard on Bovril, Ltd., and the “powers that be” out to see that their advertisement is not allowed to appear in the columns of a journal which gives them such a back-handed “puff.”

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